In this article, I’m going to show you how to get the most bang for your buck from different logo design competition websites from two perspectives:
- Buyers: the one who is searching for a new logo design for their company
- Service provider: a designer who creates a logo design for the client
After the six tips on how to get the most out of the logo design competition websites, you can check out my 8 recommended platforms where you can start or apply for the contest.
Let’s Jump Right Into It!
Logo design is one of the most crucial aspects of a company because it represents the company as a whole with a simple graphic symbol. It is the face of the company, and it will be the first thing to come to mind when someone thinks of the company’s name. That’s why the suitable logo design has to be on point.
Most prominent companies have an in-house designer responsible for all the graphic design works that the company needs, from flyer design to Facebook cover design.
It is a universal fact that when represented with more than one option, you will find the one that perfectly suits you. The same rule applies when you’re searching for a new logo design.
Suppose you try to find your logotype design on different competition websites. In that case, you will compare other works from various designers and quickly discover the right design direction for your company.
Cost-wise you will pay a fraction of the price for a new design if you search for one on various competition platforms, compared to the same number of designers you had to pay if you’d search outside of these sites.
Buyers’ Steps for Getting the Most out of Logo Design Competition Websites
Follow these steps to get the most out of the logo design competition websites:
- Draft the Design Brief
- Start the Logo Design Competition on a Platform
- Present the Design Brief to the Designers
- Getter all the Design Submissions
- Give the Feedback on Submitted Designs
- Pick the Winner
1. Draft the Design Brief
This one is self-explanatory. Put together everything you need for your new logo design. This step should be done quickly, and it’s usually written in lines. You will give the designer more information about the project on the next point.
2. Start the Logo Design Competition on a Platform
Sign up for a chosen platform (you can read about different platform options in the following of this article). Give a deadline and set the prize for the winning design.
3. Present the Design Brief to the Designer
This part is an extended form of a draft. Here you must provide as much information as possible about the company’s specifications and the general message your company wants its customers to receive. The more data designers have, the more detailed their designs will be.
4. Gather all the Design Submissions
Gather all the submissions, review them and define why you prefer one over the other so that you will give detailed feedback in the next step.
5. Give Feedback on Submitted Designs
Give the designers feedback and suggestion from the review you’ve made in the previous step on their works. In that way, you allow the designers to correct and improve the submitted designs.
6. Pick the Winner
This step is the final one in this design process. The platform will inform the winner and pay him the prize you’ve determined in step number 2.
In the case of any website, you have to be knowledgeable enough to know which one is the right one because there are many fake ones online. It will seem like a legit competition website, but it will turn out to be something else, and you will only lose money in the process.
The Best 8 Logo Design Competition Websites
LogoMyWay is an excellent website that offers more than 14000 designers to customers and is very well known for highly competitive designs
It is one of the most well-known sites in the graphic design field. It is highly recommended because their very user-friendly interactions keep an excellent relationship with the customer and designers.
Hatchwise is one of the fastest delivery and most comfortable regarding website navigation. Just submit a short briefing, figure out your budget, and behold! You will have your hand on the logo within hours.
It is a unique website because in it, not only the winner gets a prize, but also the participants get a gift for their efforts.
LogoTournament is a very professional website where buyers come to get unique and highly skilled logos within a short time, and their competition starts from north of $280.
CrowdSpring has become a focal point of design competition around the world. Having been established in 2008, it has more than 200 000 artists from over 200 countries around the globe who have delivered their successful work to more than 50 000 customers.
It is a very affordable and quick service website. Their name says it all, and also they are dedicated to customer satisfaction and very responsive to feedback. Also, the freelance designer joins in the contest if there is a good project with an attractive budget.
This is an excellent platform for designers to earn a nice amount of money in the competition since the contest starts at $279 and is also great for buyers because only top-class designers are selected.
There are a lot of similar websites, but you have to be careful with the one you choose.
Logo Competition Tips for Graphic Designers
Well, not only do buyers go to a logo design competition website there are also participants but there are also many more participants than buyers going to a logo design competition website. And if you are a participant, don’t worry; we also have some practical information you will benefit from.
When you go and register on this kind of website, you have to accept that you won’t be paid for most of what you do because you won’t win most of the time. There is so much competition for a logo design that the chances of winning are getting slimmer.
When you have taken up a project, please be sure to do these things right:
- Dissolve the Briefing in Your Mind
- Outline the Main Points
- Start Sketching Designs
- Submit Your Best Designs
By getting the briefing and understanding the project budget, you will be able to understand the range of quality expected by the buyer and the variety of designers interested in working on it.
A low budget will not attract world-class designers but amateur artists. If you are somewhat professional, there will be a good chance of winning the competition.
Make a list of points or mindmap from the briefing the buyers have given and rank them according to importance. This list will help you keep the main points that the buyer wants to portray in their end design.
While sketching, make sure you are in a calm and collected mode. That way, your concentration is strictly on the job at hand. If you are in a hurry, you might miss a point or two, which may be the eliminating factor for your design.
Keep in mind the competition’s deadline and arrange your design’s different steps accordingly.
Another tip I can give you is never throw away your rough designs because you can always draw inspiration from them, which will help you create the perfect logo design.
When you are satisfied with your end design, submit it, cross your fingers, and hope you will win!
To Sum Up:
The logo design competition websites make life easier for both buyers and designers. Also, the designs are far better than one made in a closed room with no competition involved and without contrast in choosing between the different ones.
I hope this article about “Logo design competition websites” helps you. Don’t forget to check out other articles on DesignyUp.